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Peter Storm

At GO Outdoors we’re proud to announce the brand new collaboration between Peter Storm and Julia Bradbury. This perfect partnership brings together an iconic British brand and our favourite outdoor advocate to inspire you to make the most of The Great Outdoors.

In 1954, ex-Royal Marine Noel Bibby founded Peter Storm, who specialised in waterproof nylon rainwear. In the early 1960’s he is credited with inventing the cagoule, a product that can be seen on hills up and down the country during any downpour. Peter Storm now produce footwear, trousers, fleeces, t-shirts, socks, walking boots and more for men, women and kids.