In 1995, starting from humble beginnings with a small shop and office, DMR was born. Currently based in the British countryside, DMR has been designing and creating mountain bikes, dirt jump bikes and accessories such as pedals, frames and various other components for over 25 years. They initially started out by developing parts and accessories but soon expanded into developing dirt jump bikes. They are one of the most respected bike manufacturers of jump bikes within the industry. DMR bikes are 100% rider designed so you can ensure you’re getting quality, tailored to you and how you ride. DMR’s team of riders and designers work with some of the biggest names within sport to create products that will endure all sorts of riding styles and will last a long time. GO Outdoors has a wide range of DMR pedals, saddles, grips and bike components to have you covered.