50 years ago Lowe Alpine was created because 3 brothers from Colorado wanted better outdoor gear. There were new technologies out there, but they had a willingness and vision to think differently about how to create them. This was the start of a revolution that has generated innovation after innovation, almost yearly right up to the present day.
The Lowe Alpine ethos is to create change, put convention aside and think completely afresh. This is an approach that has won them countless awards from both the industry and the press and commendation from mountain professionals throughout the world.